The Tribe

At UM, our values are deeply rooted in community integration.

Welcome to the UMi Tribe, where you’re not just a guest—you’re part of a family. At UMi, our mission is to create a destination that fully embraces connection, growth, enjoyment, and the art of making a positive impact. We believe in the philosophy, “I am because we are,” and this is the foundation of our relationship with you.

 

umi tulum beachfront hotel

Our Core Values:

EXPLORE: We encourage curiosity and support those eager to broaden their horizons.

INCLUSIVITY: We embrace diverse experiences and progressive thinking, fostering a vibrant, inclusive community.

CONNECTION: We inspire meaningful connections, recognizing the strength in unity and shared purpose.

PASSION: People are at the heart of everything we do, with every interaction infused with genuine care.

RESPECT: We promote an environment of respect and kindness, valuing every individual’s contribution.

Tribe Member Benefits

To use your benefits please present your Pin + ID to the staff when visiting our restaurant or beach club, when opening your check.

• 20% Discount Always: Enjoy a 20% discount on all stays and services.*

 

Exclusive Event Access: Free entry to all UMi events, plus one guest.

 

Monthly Giveaways: Chance to experience complimentary hotel stays, curated dinners, or special events.* (subject to availability).

 

Party Perks: Attend any party at UMi, and one lucky Pin holder will receive a table and bottle on the house.

 

•  Loyalty That Rewards You:

We value your loyalty and believe in reciprocating it. Spread the love for UMi, and when your friends mention your name during their reservation, and they’ll obviously receive an exceptional experience.

 

•  Collaboration Opportunities:

We believe in the power of community and collaboration. If you have a skill—whether it’s photography, design, or something else—we’d love to work with you. Supporting our Tribe members is a priority, because loyalty goes both ways.

 

UM

Tribe Terms and Conditions

1. Beach Bed Use & Consumption:
– As a Pin holder, there is no minimum consumption requirement. However, we kindly ask that you understand the use of beach beds typically requires a purchase. On quieter days, exceptions may be made at the discretion of UMi
staff.


2. Hotel Night Giveaways:
– Complimentary hotel night giveaways are subject to availability and must be booked in advance. Availability may vary, and certain blackout dates may apply.

3. Tribe Membership:
– Membership to the UMi Tribe is a curated and selective process, authorized by UMi. The Pin is personalized and may only be used by its rightful owner. Transferring or sharing your Pin is strictly prohibited.

4. Benefit Updates:
– Benefits listed on this page are subject to change at UMi’s discretion. We encourage you to check this page regularly for the most up-to-date information.

5. Membership Cancellation:
– UMi reserves the right to revoke Tribe membership and disable associated benefits at any time, without prior notice, if the terms are violated or at our discretion.

6. Loyalty Reward Management:

– To ensure proper management of loyalty rewards, all reservations must be made via email at: comunicacion@umitulum.com.

7. Personal Information:
– By joining the UMi Tribe, you consent to the collection, storage, and use of your personal information for the purpose of managing your membership and associated benefits. Your data will be handled in accordance with our privacy policy.

 

8. Tribe Discount:
The Tribe’s discount does not apply in combination with other discounts.


By being a part of the UMi Tribe, you agree to these terms and conditions.

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